Web Site Promotion - RSS Feeds - Part II

RSS Where are you from and where is it going? What are the benefits of RSS for the promotion of the website?

These are general questions This article will attempt to respond shortly.

RSS developed to meet the need of a way to automate and simplify the transfer of information on the Internet, websites, blogs and other sources that have relatively frequent updates. The original idea of ​​RSS came from the old "ticker" news services. If you have your own website or blog, your website promotion will benefit from using RSS. In a nutshell, the more often your blog or website is updated, the more benefit you get from RSS feeds to your site.

There are 2 main rules to follow for the promotion of the website on Google.

1) Google loves original content, and above all fresh original content. Fresh: any content that is updated frequently. How fresh is fresh, you may ask? The answer is simple: every day is beautiful, every week is good, but not so nice. The more often your site is updated, the more chance you have of getting top search engine positions on Google.

2) The Google what others think of your information. A large number of subscribers to the RSS feed to your blog or web site is helpful for your website promotion. The number of RSS subscribers to your site is important, as well as links to your site or the number of visitors to your site. More links to your web site, (including RSS subscriptions), the better you will do the search engines.

RSS feeds are only articles on a web server that are written in XML, a language that is similar to the source code (HTML) that is used on blogs and websites. The beginning of RSS was somewhat confusing, before it's current interpretation of "Really Simple Syndication" or RSS 2.0. It 'started as Rich Site Summary (RSS 0.91), modified RDF Site Summary (RSS 0.90 and 1.0). Dave Winer, a developer at Userland introduced its own XML format, and Dan Libby of Netscape, is a major figure in the history of RSS.

Remember when Netscape was the most popular Internet browsers, and is actually to pay for this? Maybe you do not, okay. That's the time of commencement of the development in the 90 RSS.

Those were the days of RSS confused, but finally in 2002, things came together with RSS 2.0, Dave Winer and the definition of RSS 2.0. He has published properties on RSS, (one of the good guys - Kudos Dave), and gave it to the Berkman Center.

Now, it seems that a large number of blogs of all kinds, and websites, and RSS feeds, have about them. At last count. There are in excess of 25 million RSS feeds into existence. Approximately 50% of them are active, ie, they are updated with regular content. There is an alternative RSS feed method, called Atom, but RSS is not as popular, perhaps because it is a bit 'more complex to write.

It 's been reported that Microsoft's new Windows 7 will come with an RSS reader, but its official release is the 4 th quarter of 2009, according to some industry sources, then we will all wait. If you want to find a good program that can read RSS feeds, you can do some research on the Internet on RSS readers, and find one you like. There are plug-in for Firefox that some people like, and of course there are many programs standalone RSS reader.

A very good one, I recently started using, because I like the simplicity of the layout is an open source RSS reader called BlogBridge. I like it because of its simplicity. If a program has advanced player, but it is easy to use, then you probably are not used. The reader is different. It 's feature-rich, but the design is a model of clarity.

It 's pretty amazing that the days of tickertape were only a few decades ago. Now, without charge, anyone with an Internet connection can have access to news and information much more. RSS feeds can be sent directly to your computer from an incredible variety of sources around the world, 24 hours a day .......